AccoladePublicity & Promotion

Creating a mining safety system video

Reacting to several critical coal mine failures that resulted in fatalities, the U.S. government challenged researchers to find a solution.  The ACCOLADE™ Wireless Mesh Mine Communications System was the answer.

It’s a pacesetting communications technology that’s ideal for tracking and rescuing personnel in the event of a structural collapse. It enables voice and text communications among miners and between below-and above-ground personnel.


Capturing video of critical functions onsite

Our challenge was to determine a way to demonstrate the effectiveness of the ACCOLADE System to prospective customers without having to host “real-time” tours of mine installations in remote areas of the United States.

Our solution was to go onsite and capture footage of critical functions … then develop a video promotion that presents the key functions and benefits of the tracking system.

Serving multiple purposes

In addition to being used in sales presentations, the video has been used to present the concept to larger industry and trade groups, government agency and regulatory personnel, and the news media.


Similar work

Important COVID-19 Announcement

At Mullin/Ashley, we’re very concerned about the well-being of our customers, employees, business partners and communities currently battling to control the COVID-19 (Coronavirus) threat.

Maryland Governor Larry Hogan announced that effective Monday, March 23, 2020, all non-essential businesses in the state must close their offices.  A follow-up pronouncement on March 30 instituted further “stay-at-home” orders for Maryland residents.

We are complying with these mandates.  In fact, in anticipation of the Governor’s announcements, we had already taken steps to reduce our social footprint by setting up all Mullin/Ashley employees to work from home, with no interruption in the delivery of services.

In addition, travel activities by our staff have been severely curtailed since early March.

By taking these steps, we’re committed to continuing to provide our customers with the services they need, even as we work to reduce our social footprint.

As of July, certain workplace restrictions have been lifted but social distancing mandates continue in force.  We are monitoring the situation on a daily basis and will continue to take all necessary steps to minimize the risks from the COVID-19 virus.  Thank you for your patience and understanding as we work collectively to control the Coronavirus threat.

— The Mullin/Ashley Team