Valpac, Inc.Website Development

Building on a firm foundation

Mullin/Ashley had developed the first modern website for this Delmarva-based manufacturer of adhesives and coating systems back in 2011.  With the evolution of how visitors interact with B-to-B websites, it was time to build a new site to more clearly align with changing web browsing behaviors.

Optimizing the user experience

Because the informational content on Valpac’s existing website was already comprehensive and up-to-date, we were able to focus our energies on creating a design and navigation that would be optimized for mobile devices and tablets as well as desktop units.

New custom photography, shot at Valpac’s facilities in Federalsburg, MD, added more context and visual appeal to the site’s appearance.

Once the proposed website design was presented and approved, the migration of existing content was accomplished swiftly and smoothly, along with adding more call-to-action tools to increase customer engagement with Valpac’s extensive custom product and toll-coating capabilities.

Accomplishing it all in record time

Efficiency and timeliness were the name of the game in this web development project.

The creative design of the website was developed, presented and approved in just two weeks.  Following completion of the new on-location photography, the entire site buildout, client review and launch happened inside of three weeks.

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Important COVID-19 Announcement

At Mullin/Ashley, we’re very concerned about the well-being of our customers, employees, business partners and communities currently battling to control the COVID-19 (Coronavirus) threat.

Maryland Governor Larry Hogan announced that effective Monday, March 23, 2020, all non-essential businesses in the state must close their offices.  A follow-up pronouncement on March 30 instituted further “stay-at-home” orders for Maryland residents.

We are complying with these mandates.  In fact, in anticipation of the Governor’s announcements, we had already taken steps to reduce our social footprint by setting up all Mullin/Ashley employees to work from home, with no interruption in the delivery of services.

In addition, travel activities by our staff have been severely curtailed since early March.

By taking these steps, we’re committed to continuing to provide our customers with the services they need, even as we work to reduce our social footprint.

As of July, certain workplace restrictions have been lifted but social distancing mandates continue in force.  We are monitoring the situation on a daily basis and will continue to take all necessary steps to minimize the risks from the COVID-19 virus.  Thank you for your patience and understanding as we work collectively to control the Coronavirus threat.

— The Mullin/Ashley Team