Is your Website “Legal”?
We’re surprised at how many websites seem to forget all about some of the most fundamental content elements every site should contain.
Consider that your website is your “shop window” in cyberspace. Even though visitors many never engage with you in a physical location, they still want the assurance that your business is legitimate and legally compliant.
Your website can help convey that assurance … or it can do the exact opposite.
Focusing on the following “bottom of the web page” information points can help you build that trust – and ?stay on the right side of the law as well:
Identify yourself – Build trust by making sure people can see your geographical address, phone number and other company information. More than simply building trust, the law takes this seriously, too – especially if you’re selling products and services online.
Copyright issues – Outline your policy clearly to protect the content and layout of your website. On the flip side, check the origin of any external material you plan to upload and obtain permission, as necessary, to use it. An explicit copyright statement on your site will make your case stronger if you ever find yourself a target of intellectual property theft.
In truth, minding the “small print” in cyberspace is every bit as important as it ever was in the offline world!